Built by marketers who were tired of flying blind.
Every marketing manager deserves to know how they truly perform relative to the market — without expensive consultants, without relying on their agency's word, and without needing to be a paid media expert.
Why we built this
When I worked at an agency, I had access to dozens of ad accounts at once. That breadth gave me something invaluable — a genuine sense of what good looked like. I could see patterns across industries, spot when an account was underperforming relative to similar ones, and give clients honest, context-driven advice.
Then I moved in-house. And that context disappeared overnight. Suddenly I was managing a single account with no way to know whether our numbers were strong or weak relative to the market. Platforms give you your own data. Agencies guard theirs. There was nothing in between.
Markindex is my attempt to give that context back — to every in-house marketer who deserves to know where they actually stand.
Why trust us with your data?
Connecting your ad account requires trust. Here is why we take that seriously.
Domain expertise
10 years working across paid channels. I've sat in your seat, felt the same frustration, and built this because I know exactly what's missing.
Responsible data handling
Your data is anonymized for benchmarks. Disconnect your account and it is permanently deleted — not archived, not retained.
Full transparency
We show you exactly how benchmarks are calculated. No black boxes, no opaque scores, no mystery methodology.
Complete independence
We don't run an agency. We have no incentive to make you look bad — or good. Just objective, unbiased data.
GDPR compliant
Danish company, fully GDPR compliant. Your data is protected by EU data protection law from day one.
Ready to see where you stand?
Free forever for basic benchmarks. No credit card required.
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